Conversion Rate

12-More-Conversions-Heres-How-to-Improve-Your-Google-Ad-Strength

12% More Conversions? Here’s How to Improve Your Google Ad Strength

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Are you a Google advertiser? Have you ever felt like you’re leaving money on the table even with seemingly well-structured campaigns? Imagine unlocking secret a lever that could boost your conversions by a significant margin – say 12% or more . What if I told that you lever isn’t a feature hidden or a complex […]

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5 Metrics to Measure the Success of Your Digital Ad Campaigns

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Digital marketing can never be a world without measuring the success of an ad campaign. Without proper metrics, one is unable to decide whether efforts are paying off or if changes should be made. The following are five key metrics that every business must track in terms of the performance of their digital ad campaigns.

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